How Lead Gen Teams Use VisitorTrack
A Guide to Prospect Call Prioritzation with VisitorTrack
Use Case for Lead Gen/Sales Ops: Prospect Call Prioritization
You are the director of the inside sales ops department for your SaaS software company. You manage a team of five telemarketers who are responsible for qualifying the leads they get from marketing to determine which of these leads are ready to be handed to the sales reps. In your mind, your team’s job is to turn a “name” you get from marketing into a “lead” you can deliver to sales.
Marketing has just launched an email campaign for a new module to your company’s software suite. From internal planning discussions, you know the goal of the campaign is to generate 500 new “leads” per week for the new product. . .