netFactor Blog

B2B Marketing Dos and Don’ts: Email Marketing

Email marketing remains a primary channel for marketing and lead gen efforts. Though email marketing has changed over the years in many ways – manual to automated, impersonal to personalized, broad email blasts to hyper-targeted campaigns – there remain several tried...

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Why Should I Integrate VisitorTrack with my CRM?

If you’re a marketer who is already using a CRM, you may be wondering what the benefit of using a program like VisitorTrack is. You already act on the B2B leads that come in through form fills on your website, and your CRM keeps your leads and contact information...

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Amplifying Your CRM with VisitorTrack

  When it comes to business to business sales, even if a marketer doesn’t use a specific CRM program, customer relationship management is essential to growing a company’s customer base. Whether one uses social media as a primary management tool, or uses a...

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Tactics for Delighting and Retaining B2B Buyers

4 Tactics for Marketers to Help in the Delight Phase of the B2B Buyer’s Journey In yesterday’s blog, we covered some statistics about why the delight stage is so important for retaining customers and growing them into fans of your products. So what can marketers do to...

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Who is Visiting my Website?

Identify anonymous visitors to your site with VisitorTrack. Check out what others say about us at G2 Crowd